Archive for October, 2009
How to Build links and Content that attracts quality visitors AND helps with your Search Engine Rankings.
I recently did an interview with Mynders Glover of Business Building Shortcuts where we discussed getting started with Search marketing using Web 2.0 properties and tactics.
Here’s the Link…
Dave Austin Interviewed on How to Set Up Web 2.0 Search Engine Marketing
So I logged in to my Google Reader this morning for a quick scan of my feeds. And I see this:
It was located at the top right of my page and gave me Really focused recommendations. I follow some health related blogs so these suggestions were accurate and helpful to me. I added some of them and skipped others.
Pay attention to this if you use google reader. It will provide you more content to link to or just give you more related information.
A friend of mine recently asked me for a link to a Twitter Etiquette source. Here’s the gist of the email I sent him.
http://business.twitter.com/twitter101/best_practices
I use twitter to talk about my niches AND make comments through the day if I happen to see something I like. I occasionally tweet something personal, but that is about 20% of the time.
I find blogs to follow and then tweet about those blog posts. I occasionally put my own blog post into the twitter stream.
I do not auto follow people who follow me. I just end up with spammers. I will go through my followers and follow back people who are interesting and engaging and REAL.
I do not send an auto DM (Direct Message) to people when they follow me. That is usually a useless thing to do.
I do have a program that I use to follow people. It searches for people with common interests or searches for people who fit my demographic for a particular market. I use Tweet Adder for that. Do not overuse something like this.
You should get your name if you can. My Twitter URL is www.twitter.com/DaveAustin
You can get your business name too. Getting both is a good idea.
I don’t tweet about stuff that is useless. “Going to bed now.” “Have a coffee” etc. That does not ad value to the twitter world.
Use TweetDeck to group people so you can focus a small group of people to talk to. I have an small group of people and I care about what they say and I engage them. I have to have this group because otherwise I have to watch a stream of 7500 people who follow me. It’s full of crap. Setting up a group is a very effective way to focus who you listen to. I usually am adding several people a week to this group, because I see that they have something valuable (to me) to say.
My Summary:
Try to add value.
Try to Engage people.
Talk to people who say things that are interesting.
Talk to people in your market.
DON’T get sucked in. Just twitter a couple of times a day in a block of time and then leave twitter so you can get other stuff done.
Hope this helps.